Telephone Tracking enables you to monitor calls out of your website and understand exactly what advertising activity brought them there; whether it was from another website, Google or your paid search effort.
So no more will you need to figure how your caller has discovered you.
Call tracking is a vital tool for any business that spends money on advertising across multiple stations. Customers with AdWords have an intrinsic need to monitor the calls that relate to their keywords, in order to understand which keywords deliver call conversions. call tracking service With no visibility of call conversions, it is not really feasible to figure out if your investment from the keywords in your portfolio is providing value or not. Is just monitoring AdWords call conversions enough?
Most customers are searching to monitor not just PPC, but additionally SEO, Screen, Affiliates, Social Media as well as Offline campaigns like TV, Direct Mail, Radio, Print media & trade show traffic and of course Bing PPC traffic. This is where the energy of a 3rd generation call monitoring system like Call Conversions Tracking comes from, as it lets you see your ROI for every one of these vital channels not just Google PPC. This is essential actionable data allowing you to optimise the effectiveness of each of your marketing and advertising channels, key to the success of any business enterprise.